Instagram and Facebook to ban conversion therapy content

Photo courtesy of Mathew Shurka

Photo courtesy of Mathew Shurka

Instagram and Facebook on July 10 announced they will ban conversion therapy content on their sites, following a block on ads promoting the practice earlier this year.

This announcement comes on the heels of the U.N. formally calling for a global conversion therapy ban.

Mathew Shurka, co-founder of Born Perfect, a project run by him and the National Center for Lesbian Rights that is dedicated to ending conversion therapy, worked with Instagram and Facebook to create a system to identify content promoting the practice. Shurka also worked with Victor Madrigal-Borloz, the independent U.N. expert on LGBTQ issues, in preparation for the global call to end conversion therapy.

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Kaela Roeder